We had the privilege of working with Zum, a groundbreaking company at the intersection of open banking and payments. Our contributions encompassed a range of vital elements. First, we crafted a striking logo that exuded simplicity and boldness, featuring a vibrant green line above the letter “U” to symbolize speed and modernity. Building upon this visual identity, we designed their website, infusing it with a cool technological edge through the use of black and green. Additionally, we developed their newsletter, platform, and payment gateway, ensuring seamless communication, user-friendly experiences, and robust security. Collectively, our work enabled Zum to revolutionize the payments landscape, providing a comprehensive and streamlined financial interaction solution.
The Zum logo embodies simplicity and boldness. It features a bold white or black font with a vibrant, flashy green line above the letter “U,” cleverly transforming the pronunciation into “ZOOM.” This design element represents the company’s commitment to speed, security, and a modern banking experience, setting it apart from traditional financial institutions.
The Zum website showcases a striking combination of black and green, creating a visually appealing and technologically advanced look. The dominant black color infuses the site with a cool and futuristic edge, while the vibrant green accents convey a sense of innovation and freshness. The website presents Zum as a forward-thinking bank of the future, aligning its visual identity with its cutting-edge payment solutions.